Hey, Megan here. 🩵✊
I’m so glad to have you in our little corner of the internet, the Marketing As A Force For Good community.
At Content For Good & Co., we’re just getting started.
The year 2025 was our first official year, labelling ourselves as a media organisation for good, and actively publishing original research, content, campaigns, and collaborations to build up the *marketing as a force for good* movement. You can read more about how our impact translated to results here.
But this edition is about the future.
2026 to be exact, because as an organisation, we have a lot planned for our community and network. We’re continuing to work towards our mission to align our industry “as a force for good” and “reshape it to be people and planet-first.”
I dig into just how we’re going to do that in this video, but in a nutshell, we’re aligning our impact focus here.
Bring awareness to the “marketing as a force for good” topic.
Activate creative and comms people into “ecomarketers” or industry changemakers.
From events to original research and reporting to workshops, labs, and campaigns, we’re aiming to be bolder and louder this year.
I hope you will follow along with us! 🩵
Stay subscribed to this substack for monthly educational videos and occasionally upskilling workshops!
Cheers, Megan
